By Dan Kidder
Managing Editor
Sportsman’s
Warehouse was founded in 1986 with a vision of providing the best
outdoor products to consumers, supported by knowledgeable local
associates who knew not only everything
they could about the gear, but also the best hot spots and honey holes
where it could be used.
Based
out of Midvale, Utah, Sportsman’s Warehouse has expanded across the
country and currently has 95 stores ranging from Alaska to North
Carolina, but has previously mainly served
the intermountain West. In 2019, they also added a [full-service,
professional Gunsmithing Center](https://www.sportsmans.com/gunsmith).
Eight new stores, purchased from Field & Stream, will turn over in the next month, with the stores aimed to
open mid to late October. The new locations are Elmira, NY; [Rochester,
NY](https://stores.sportsmans.com/sportsmans-warehouse/us/ny/rochester/1200-miracle-mile-drive); Washington, PA; Altoona, PA;
Camp Hill, PA; Greensboro, NC; Asheville, NC; and Troy, MI.
“We
are very pleased to announce the expansion of our current 95 stores
through the acquisition of eight Field & Stream locations. Each of
these stores operate in
strong markets, with well-established customer bases. We look forward
to serving these communities with our continued strong commitment to
provide outstanding gear and exceptional service to inspire outdoor
memories.” said Jon Barker, Chief Executive Officer.
The
expansion follows Sportsman’s Warehouse sustainable growth strategy of
providing under-served customers a major outdoor retail experience in
markets where there is a demand for
a major outdoor outfitter.
Fulfilling
their slogan to “Gear Up for Unforgettable”, Sportsman’s Warehouse is
uniquely poised to be successful in markets where others have struggled
because they manage to connect
with those customers as fellow outdoorsmen and women. They strive to
hire and retain experienced outdoors enthusiasts who are actively
engaged in the outdoor lifestyle.
Their
associates include world-champion sporting clays competitors, fishing
television celebrities, “Top-Shot” contenders, and world-renowned big
game hunters, just to name a few.
It is this connection to local hunting, fishing, camping, kayaking, and hiking communities that creates a loyal customer base.
And
while connectedness is a strong draw for outdoor enthusiasts, price is
also a key factor. Sportsman’s Warehouse has a solid reputation as being
a price leader
in the outdoor retail universe, thanks to straightforward retail spaces
that utilize every square foot efficiently to provide maximum
selection. Their position in the marketplace gives them tremendous
purchasing power that they are able to pass on to consumers.
This
triple-punch of knowledgeable local staff, premium selection, and great
value make them a strong force working for consumers to help them make
the most of their outdoor experience.
But Sportsman’s Warehouse doesn’t stop there. They also provide
workshops, classes, training, and information to users of the outdoors
so they can have more fun and success.
Each
local store is deeply involved in their community, sponsoring banquets,
working with wildlife agencies, and hosting local experts on a variety
of topics from fly tying to concealed
carry certification. Additionally, they provide customers with this
publication,
Sportsman’s News, filled with how-to articles and reviews of the
latest gear. This information is available in print in all of their
stores, and also on their website at News.Sportsmans.com.
All
of this is aimed at not only providing customers with a superior
shopping experience, but also becoming a comprehensive resource for
anyone venturing outdoors.
As
Sportsman’s Warehouse grows into new brick-and-mortar locations, they
are simultaneously ramping up their web presence with better online
shopping, information, education, and
a wider selection of products that are available to ship for free to
their stores from Sportsmans.com if they don’t have it on hand.
As
Sportsman’s Warehouse expands to more regions of the nation, the
information they provide will evolve to encompass the various outdoor
activities in the new areas.
Sportsman’s News
has already begun this transition. For years our focus was on western
big game hunting,
but we have branched out and have recently included articles on
kayaking in Michigan, hiking National Parks, fishing in Louisiana, and
much more.
Sportsman’s News is committed to creating content that is relevant to all of our readers, everywhere in the country.
To
make sure we are covering topics you want to read about, we encourage
you to reach out to us with your story ideas by email to info@sportsmansnews.com.
This is also the address
to send your story submissions for our outdoor writer’s contest.
As
for the opening of the new stores, click the individual store links above to find the grand opening dates of the store
nearest you, or see all of their store locations at Sportsmans.com. Sportsman’s Warehouse
associates are standing ready to assist you in all 103 locations from
coast-to-coast, no matter what outdoor activities you enjoy.